CSR Initiative · Bucharest Traffic

Metrici Proposes a Solution
to Bucharest's Traffic Problem

Free IP cameras, servers, and software solutions offered to Bucharest City Hall to improve traffic flow and management.

Free Offer
IP Cameras
Traffic Management
CSR Initiative
#1
Europe Traffic
5th
Worldwide
218
Hours Lost/Year
€0
Cost to City

We offer
free solutions to the capital.

Romanian license plate recognition software specialist Metrici has offered Bucharest City Hall solutions to improve traffic flow in Romania's capital — free of charge.

Metrici is offering IP video cameras and software solutions to Bucharest City Hall — free of charge — to improve traffic flow and management.

Metrici proposes a solution to traffic problem in Bucharest
Metrici

Metrici offers free traffic solutions to Bucharest City Hall

Giving back to
the city that shaped us.

The company's CSR initiative follows rising congestion caused by the surge in registered vehicles in Bucharest — a problem affecting the quality of life for all residents.

Metrici's commitment: Free IP video cameras, servers, and software solutions — no obligations for Bucharest City Hall.

Europe's worst traffic.
Bucharest ranks first — and fifth worldwide.

Bucharest ranks first among European cities for the heaviest traffic. In TomTom's European ranking, Bucharest scored 50% — up 7% from the previous year.

To understand the seriousness of the issue: Bucharest ranks first in Europe for traffic problems and fifth internationally, behind Mexico City, Bangkok, Jakarta, and Chongqing — all cities with populations exceeding 9 million.

TomTom's data shows that during peak hours, travel time in Bucharest doubles compared to normal conditions. The average Bucharest resident loses approximately 218 hours per year in traffic — based on a 230-day work year.

Read more on TomTom Traffic Index.

Concrete solutions,
not just criticism.

Given the scale of the problem, Metrici decided to propose internal solutions to Bucharest City Hall. As a first step, the software company and its partners will offer video cameras, servers, and software solutions for traffic analysis and management.

"We understand that City Hall cannot solve years of accumulated problems overnight. That is why we are here to support the administration with concrete proposals and initiatives — not just criticism. I believe we can work together to modernize Bucharest quickly, benefiting everyone. We also invite other companies that can improve the quality of life in Bucharest — and beyond — to join us in this initiative aimed at helping society. We are calling on those who can to take ownership of this effort and contribute with solid proposals. Our purpose is to help as partners. I consider this initiative a personal obligation to my hometown, and a responsibility for all of us."
— Vlad Georgescu, CEO, Metrici

Practical, efficient solutions.
From traffic analysis to smart city management.

Metrici is a Romanian software company specialized in license plate detection. Its solutions can be used to manage traffic and help build a friendlier, smarter city.

Traffic Management Capabilities
📊
Segmented reports Reports segmented by zone, time interval, traffic peak, or vehicle count
Speed analysis Calculate average speed during specific hour intervals
🛣️
Street comparison Compare traffic between two streets to identify less congested routes
🔄
Route optimization Redirect traffic, modify one-way directions, establish alternative routes by time of day
🚏
Traffic light timing Adjust traffic light timing based on real-time data
🚌
Bus lane enforcement Ensure drivers respect lanes reserved for public transportation

Managers also have access to comparative traffic pattern analysis.

Connected systems.
Hardware, software, and smart displays.

Metrici integrates with external systems — both software and hardware — such as traffic lights or displays that show ETA information for public transport.

The software also includes solutions to manage on-street and off-street parking, and to direct drivers to available spaces.

Full ecosystem: Traffic lights · Public transport displays · On-street parking · Off-street parking · Bus lane enforcement · Real-time analytics

Free of charge.
No obligations, just support.

Metrici is offering IP video cameras and software licenses to Bucharest City Hall with no obligations for the administration — a first step toward solving Bucharest's traffic problems.

Metrici is a Romanian brand developed by Intensiva United, specializing in software solutions for traffic management, on-street and off-street parking, access control, and more — including license plate recognition. Metrici has clients in over 25 countries worldwide.

Covered by major media.
Positive response across Romanian society.

Metrici's press release received positive coverage in Romanian media after being published in Capital, and attracted interest from Hotnews and Adhugger.

Want to learn more about Metrici's traffic solutions?

Discover how our ANPR technology can transform traffic management in your city.

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